There's a bit of hype in London, and it's not just local residents getting all in a flap about Danny Bent's technicolor exercise craze, Project Awesome...
The latest brainwave to come from bouncy, bearded running enthusiast Danny is the I Move London Relay.
What's it all about?
Sounds long, but it's actually pretty simple. It's a 4000 mile, world record attempt at continuous running. In London.
It's gained some major attention, forming partnerships with Asics, GLA and Virgin sport among other big names. The vision behind this month long event aims to unite the postcodes of London in the hope of breaking down barriers that create gang culture, lead to homelessness and exacerbate mental health issues. Monies raised are going to help The Running Charity, Sported and Laureus. You can read more about their causes right here.
How does that work?
Simple: It's a 10k loop that will be repeated continuously over 30 days. The project aims to have 2500 runners to split the distance up into night and day stages. The baton must never drop, with handovers in Potters Fields.
Crucially, the I Move London Relay wants to attract participants from all walks of life and of all levels of ability. We've seen what the power of community can do for excellent causes, so bringing that charitable and fun spirit home to London is something we should all get behind.
If you're interested in getting involved, head on over to the website for details on how to sign up, donate and/or volunteer.
We even have a Mudstacle Takeover event over on Facebook if you want to take part in yellow!